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How to start a conversation in the LinkedIn newsfeed

Here's an excellent way to re-energize your LinkedIn posts. FIRST, you have to think about which people you want to converse with!

Managing Editor: Why It’s Worth Rethinking Your LinkedIn Strategy, 2018-Dec-6 by Mary Ellen Slayter

“Tagging is very powerful when done right, but you see people that do it in a skeezy way. You'll see people that post something and then they tag 30 people for no reason. And that's the wrong way to do it.”

What’s the right way? Jake offers an example: “There's this trend in technology called ‘no code.’ When I heard about it I didn't even know this existed. And so I wrote about it and tagged a bunch of my technical friends to get their insights and feedback on it. That led to a ton of conversation and dialogue in the comments.” It worked because he was genuinely interested in the concept and invited others he thought would be interested to have a conversation about it.

Our instinct is often to focus on ourselves — sharing our content, publishing our ideas and consuming other people’s content. But LinkedIn is more helpful if you resist this impulse. Invite people to be part of a conversation, and participate in other people's conversations. Amplify other voices.