Hmm, there's my weak spot... Number 3
Blog: The four elements of entrepreneurship, 2018-Jan-16 by Seth Godin
And what do people do when they’re acting like entrepreneurs?
1. They make decisions.
2. They invest in activities and assets that aren’t a sure thing.
3. They persuade others to support a mission with a non-guaranteed outcome.
4. This one is the most amorphous, the most difficult to pin down and thus the juiciest: They embrace (instead of run from) the work of doing things that might not work.
As far as I can tell, that’s it. Everything else you can hire.