New customer benefit: sharing back data
Why you can't motivate other people

Asking to get (what Sarah said)

Medium: The art of asking: or, how to ask and get what you want, 2013-Sep-9 by Sarah Kathleen Peck [highlight added.]

Put the ask on the table. Make it easy to find. Make your wishes known.

  • Give alternatives if you’d like, but stick to two, maximum three. Sometimes it’s easier for people to say yes to one of two options rather than having to choose between many. Stick to just one or two things.
  • Start with small wins. Ask incrementally for specific, small things. Get a foot in the door. Don’t ask for the big thing until you’ve established rapport, responsibility and demonstrated follow-through with someone.

14. Pay attention to context and surrounding cues. People make decisions based on their physical surroundings—much more than they would probably believe.

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