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Understanding media and multitasking: PopTech talk by Nick Bilton

For a pleasant and educational break, listen to this talk from PopTech 2009 about multitasking and media trends. Nick puts the competition for people's attention into context. Net takeaway: media should be prepared to participate in multitasking.

PopTech : Popcasts : Nick Bilton: Smart Content.

Nick Bilton, Lead Technology Reporter for The New York Times.

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