Lately, I've been reading many things written by technologists who think the internet has gone off the rails, and maybe (they think out loud), we should do something about it. Most notably, Dan Hon's No one's coming. It's up to us.
This article published on The Verge gave me hope because I didn't expect the staff of KnowYourMeme.com to care. They haven't found a solution but they are working on it, realizing that it's going to be a matter of each of us taking responsibility for the unintended consequences of what we do.
The assumption that something that’s popular is good, and that something with a lot of views is valuable, has been programmed into us by 100 years of mass media, [Kenyatta Cheese, co-founder of Know Your Meme] argues. And it’s something we need to unlearn “if we’re going to understand memes and if we’re going to understand influence.”
'Unlearning.' Yes, that's what we need.
The Verge article focuses on the site's editor-in-chief, Brad Kim, but includes interviews with several staff members and founders. I highly recommend reading the whole thing.