One of the best ways to control ourselves is to establish processes which can become habits. But in a company, these processes can become deadly. People follow them without grasping their meaning. So leaders have to find meaningful ways to display their values by taking actions, over and over again. Do your actions display your values?
Only Dead Fish: Don't f**k Up the Culture, 2014 by Neil Perkin
Culture, [Brian Chesky] says, is "simply a shared way of doing something with passion...By upholding our core values in everything we do. Culture is a thousand things, a thousand times." It is far more than lots of well-meaning words that then are not lived or evident in the environment in which people work every day, which somehow seems to happen so often. It's a difference summed up nicely in this quote (via Undercurrent) from Jason Fried:
"You don’t create a culture. Culture happens. It’s the by-product of consistent behavior. If you encourage people to share, and you give them the freedom to share, then sharing will be built into your culture. If you reward trust then trust will be built into your culture.