I really struggle with this newsletter (not blog) because I plan to leverage these tools in an entirely different way than all the other internet entrepreneurs. People keep looking and telling me I'm 'doing it wrong.' No, I'm just doing it different, making me feel a connection with both Bill Taylor and George Carlin.
Practically Radical blog at Harvard Business Publishing: What George Carlin Taught Innovators—The Virtues of Vuja Dé,2008-Jun-23, by Bill C. Taylor
George Carlin made another contribution to the language—believe it or not, to the language of business and innovation. The term he coined was "vuja dé"—and it's become a battle cry of sorts for innovators who aspire to make big change by identifying opportunities that others don't see.
We all know déjà vu—looking at an unfamiliar situation and feeling like you’ve been there before. But what's valuable to innovation is vuja dé—looking at a familiar situation with fresh eyes, as if you’ve never seen it before, and with those fresh eyes developing a new line of sight into the future.
Let's face it: Most companies in most industries have a kind of tunnel vision. They chase the same opportunities that everyone else is chasing, they miss the same opportunities that everyone else is missing. It’s the companies that see a different game that win big. The most important question for innovators today is: What do you see that the competition doesn't see?
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