Innovators Guide

Walking the Fine Talk

Although Chris Anderson (editor of Wired magazine and author of The Long Tail) starts with a good joke, he does a good job of explaining how he intergrates the "long tail" devotion to niche markets with running a mass market magazine, using the "unlimited shelf space" of the web. This explanation is a wonderful example of the "power of And."

The Long Tail: Wired's Long Tail web strategy: the Three Cs. 2007-Aug-10, by Chris Anderson

One of the questions I get most often is how I apply the Long Tail strategy to my day job of running Wired. (Actually, the question I get most often is how I can work for a blockbuster company, Conde Nast, by day and celebrate the decline of the blockbuster by night. My physics-geek answer: it isn't hypocrisy, it's wave-particle duality!)

What holds us back?

The Sartorialist blog is mainly about fashion and clothing styles, but Scott is also very innovative and perceptive. If you follow this link you'll see a whole month worth of Scott's candid photos, including before/after shots of two different young women who moved to New York City and changed their style.

The Sartorialist: August 2007. by Scott Schuman

I bet if you ask most people what keeps them from being who they really want to be (at least stylistically or maybe even more), the answer would not be money but the fear of peer pressure - fear of embarrassing themselves in front of a group of people that they might not actually even like anyway.

If you were really honest with yourself and really wanted to change your style what is keeping you from doing that? Is it really the cost? Is it really your psychical shape? availability of goods? Or is it not fitting in at your office, or PTA, or skateboard park?

Planning a social innovation?

If you're got an idea for innovating in the area of social change, check out Creative Visions Foundation

Creative Visions serves as an incubator for creative activists, providing them with vital support — mentoring, skill building, networking, seed funding, grants, fiscal sponsorship and outreach materials — to raise social awareness and catalyze action of social, humantarian and environmental issues.

An Inventors Portal

Inventor Spot

We are dedicated to serving the needs of independent inventors. We seek to be the source for information and news about inventors and inventions on our home page for inventors , which is soley focused on helping inventors. In addition to our inventor advice series by Mrya Per-Lee, and helpful invention articles by our featured and guest bloggers, we also have a terrific collection of features and services designed to help the independent inventor, including... learn more.